Persona playbooks

These playbooks translate Better Robots.txt into role-specific reading and action paths.

Use them when the same product must be understood by teams with different priorities.

Playbooks

• SEO lead
• Content publisher
• Ecommerce operator
• Agency implementer
• Legal and ops

Why these playbooks exist

The same robots.txt question looks different depending on the role:

• SEO asks about crawl efficiency and discoverability.
• Editorial asks about machine access and content reuse.
• Ecommerce asks about low-value crawl and product visibility.
• Agencies ask about repeatability and safe rollout.
• Legal and ops ask what is actually being signaled and what is not being claimed.

These playbooks prevent role confusion.